Self-Care Is For Everyone

Our mission is to normalize conversation around mental health and provide gentle reminders to our community of their inherent self-worth by emphasizing the importance of self-care in hopes of creating a future in which suicide and self-harm become things of the past.

Given that mental illness can often go undetected, in addition to offering clothing products as conversation starters, we are wanting to provide you all with helpful resources that promote shared awareness and help strengthen everyones ability to engage in difficult yet necessary and healing conversations with those in your community who may be feeling isolated and unseen.

Everyone here is invited to join us and support one another to care for oneself and others. We hope to empower a community of educated and empathetic humans who are eager to prioritize self-care and share gentle reminders that demonstrate compassion toward one another.